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acquisition
1
action plan
activation
alternative hypothesis
bias
big wall
brainstorming
BTB
BTC
business value
2
canvas
collaboration
communication
3
data driven
define
deliver
4
delivery team
design sprint
design thinking
5
develop
digitalization
discover
7
double diamond
dual track
ecosystem
empathy
estimation
facilitation
feature team
focus
growth
guide for fieldwork
how to guide
18
hypothesis
ideation
impact
impact metrics
jobs to be done
key result
KPIs
KRIs
lagging indicator
leading indicator
mapping
mental modes
metrics
moderated
monetization
NDA
network effect
null hypothesis
OKRs
opportunity
outcome
outcome metrics
output
output metrics
persona
platform
post millenials
prioritization
process model
product
product team
product thinking
prototyping
release plan
research plan
research script
retention
sense
6
shadowing
social context
stakeholder
stakeholder radar
story mapping
toolbox
9
understanding
unmoderated
usability
usability testing
use value
user
user goals
user journey
user research
user steps
user story
voting
what if
what is
what works
what wows
workshop